CLIENT: ACTIVISION BLIZZARD PROJECT: SKYLANDERS
BRANDING / CREATIVE STRATEGY / IDENTITY SYSTEMS / KEY ART SYSTEM / LOGO ANIMATION / STYLE GUIDES / BRANDED CONTENT / IN-STORE / GLOBAL TRANSLATIONS
How often does one get to brand something entirely new and revolutionary? Activision tagged us with a once in a lifetime opportunity to bring a disruptively unique new play concept to life. For Skylanders, ultimately over $4.5 billion strong, we delivered an unforgettable consumer-facing identity from the ground up and beyond.
CLIENT: ACTIVISION BLIZZARD PROJECT: SKYLANDERS
BRANDING / CREATIVE STRATEGY / IDENTITY SYSTEMS / KEY ART SYSTEM / LOGO ANIMATION / STYLE GUIDES / BRANDED CONTENT / IN-STORE / GLOBAL TRANSLATIONS
How often does one get to brand something entirely new and revolutionary? Activision tagged us with a once in a lifetime opportunity to bring a disruptively unique new play concept to life. For Skylanders, ultimately over $4.5 billion strong, we delivered an unforgettable consumer-facing identity from the ground up and beyond.
CLIENT: ACTIVISION BLIZZARD PROJECT: SKYLANDERS
BRANDING / CREATIVE STRATEGY / IDENTITY SYSTEMS / KEY ART SYSTEM / LOGO ANIMATION / STYLE GUIDES / BRANDED CONTENT / IN-STORE / GLOBAL TRANSLATIONS
How often does one get to brand something entirely new and revolutionary? Activision tagged us with a once in a lifetime opportunity to bring a disruptively unique new play concept to life. For Skylanders, ultimately over $4.5 billion strong, we delivered an unforgettable consumer-facing identity from the ground up and beyond.