CLIENT: BANDAI AMERICA / SABAN ENTERTAINMENT PROJECT: POWER RANGERS REBRANDING
CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM / PACKAGING / CGI / DIGITAL ILLUSTRATION / STYLE GUIDE / LOGO ANIMATION
With 26+ years of continuous TV success under their multicolored belts, the Power Rangers were due for a significant makeover. Working closely with bot Bandai and Saban executive teams, we were asked to bring the fearsome fivesome into the modern era to attract a whole new generation of passionate fans.
CLIENT: BANDAI AMERICA / SABAN ENTERTAINMENT PROJECT: POWER RANGERS REBRANDING
CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM / PACKAGING / CGI / DIGITAL ILLUSTRATION / STYLE GUIDE / LOGO ANIMATION
With 26+ years of continuous TV success under their multicolored belts, the Power Rangers were due for a significant makeover. Working closely with bot Bandai and Saban executive teams, we were asked to bring the fearsome fivesome into the modern era to attract a whole new generation of passionate fans.
CLIENT: BANDAI AMERICA / SABAN ENTERTAINMENT PROJECT: POWER RANGERS REBRANDING
CREATIVE STRATEGY / IDENTITY / KEY ART SYSTEM / PACKAGING / CGI / DIGITAL ILLUSTRATION / STYLE GUIDE / LOGO ANIMATION
With 26+ years of continuous TV success under their multicolored belts, the Power Rangers were due for a significant makeover. Working closely with bot Bandai and Saban executive teams, we were asked to bring the fearsome fivesome into the modern era to attract a whole new generation of passionate fans.
